Variety to Honor Creative Impact Awards at Palm Springs Festival

Posted by Larry Gleeson

LOS ANGELES, CA – (December, 2016) Variety is thrilled to announce its lineup for their annual Creative Impact brunch at the Palm Springs Film Festival. This year Variety will be honoring Viggo Mortensen (star of Captain Fantastic), Jeff Nichols (director of Loving), and Pharrell Williams (producer of Hidden Figures) with their Creative Impact Awards. The brunch is presented by Mercedes-Benz and located at the Parker Palm Springs.

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Vice President and Executive Editor of Variety, Steven Gaydos (Photo courtesy of Variety)

“Viggo Mortensen’s tremendous work in Bleecker Street’s ‘Captain Fantastic’ has garnered him both a Golden Globe and SAG nomination and we are happy to be honoring him at our brunch for his performance in the film as well as his 30 year career as one of the most daring actors working in cinema today,” said Vice President and Executive Editor of Variety, Steven Gaydos. “In less than a decade, Jeff Nichols has journeyed from the early career promise of ‘Shotgun Tales,’ to the internationally acclaimed achievements of ‘Take Shelter,’ ‘Mud,’ and ‘Midnight Special’ to this year’s powerful and moving historical drama ‘Loving’. Nichols has already created such an accomplished, visionary body of work that one can’t imagine any assessment of current American cinema that doesn’t include him near the top of the list of key filmmakers. We are also thrilled to be giving out our first ever Creative Impact in Producing Award to Pharrell Williams for his work on Fox’s ‘Hidden Figures’. We reward him for championing a film that showcases the incredible true story of Katherine Johnson, Dorothy Vaughan, and Mary Jackson – three African American mathematicians working at NASA who helped win the space race in the 1960s.”

Previous recipients have included Will Smith, Charlie Kaufmann, Steve Carell, Robert Marshall, Jonah Hill, David O. Russell, Philip Seymour Hoffman, Charlize Theron and Mark Wahlberg.

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About Variety
Variety remains the seminal voice of the entertainment industry for 111 years and counting. Featuring award-winning breaking news reporting, insightful award-season coverage, must-read feature spotlights and intelligent analysis of the industry’s most prominent players, Variety is the trusted source for the business of global entertainment. Read by a highly engaged audience of industry insiders, Variety’s multi-platform content coverage expands across digital, mobile, social, print and branded events and summits.

In 2015 Variety’s “Actors on Actors” on PBS SoCal was awarded the Emmy for best entertainment programming at the Television Academy’s 67th Los Angeles area Emmy Awards. “Actors on Actors,” which is an interview special that features pairings of prominent actors discussing their craft, was produced by PBS SoCal in partnership with Variety Media, LLC. Follow Variety on Facebook facebook.com/variety; Twitter, @variety; Instagram, @Variety; Pinterest and Snapchat. The Variety Group – Variety, Variety.com, Variety Insight, IndieWire, LA 411, NY 411 – is owned by Variety Media, LLC, a division of Penske Media Corporation.

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About The Palm Springs International Film Festival
The Palm Springs International Film Festival (PSIFF) is one of the largest film festivals in North America, annually welcoming more than 135,000 attendees for its lineup of new and celebrated international features and documentaries. The Festival is also known for its annual Film Awards Gala, a glamorous, black-tie event attended by 2,500 guests, presented this year by Chopard and sponsored by Mercedes Benz and Entertainment Tonight.  The Film Awards Gala honors the year’s best achievements in cinema in front of and behind the camera.  The celebrated list of talents who have been honored in recent years includes Ben Affleck, Javier Bardem, Cate Blanchett, Sandra Bullock, Bradley Cooper, George Clooney, Daniel Day-Lewis, Leonardo DiCaprio, Clint Eastwood, Matthew McConaughey, Julianne Moore, Brad Pitt, Eddie Redmayne, Julia Roberts, David O. Russell, Meryl Streep, and Reese Witherspoon.  PSIFF is organized by The Palm Springs International Film Society, a 501(c)(3) charitable non-profit organization with a mission to cultivate and promote the art and science of film through education and cross-cultural awareness.

For more information, call 760-778-8979 or 800-898-7256 or visit www.psfilmfest.org.

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About Mercedes-Benz USA
Mercedes-Benz USA (MBUSA), headquartered in Atlanta, is responsible for the distribution, marketing and customer service for all Mercedes-Benz products in the United States.  MBUSA offers drivers the most diverse lineup in the luxury segment with 14 model lines ranging from the sporty CLA-Class four-door coupe to the flagship S-Class and the Mercedes-AMG GT S.

MBUSA is also responsible for Mercedes-Benz Vans and smart products in the U.S. More information on MBUSA and its products can be found at www.mbusa.comwww.mbsprinterusa.com andwww.smartusa.com.

Accredited journalists can visit our media site at www.media.mbusa.com.

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About Parker Palm Springs
Situated on 13 lush acres, the Parker Palm Springs is an estate where luxury is fun. Designed by Jonathan Adler, the property boasts 131 rooms, 12 villas and the 2 bedroom Gene Autry Residence.  There are 4 restaurants – Norma’s (of NY fame), mister parker’s a dark and seductive French bistro, Counter Reformation a hidden wine bar and the Lemonade Stand, perfect for an afternoon bite or cocktail.  The Palm Springs Yacht Club spa at over 18,000 sq. feet is well-known and a place to indulge in a treatment, take a yoga class or even lounge at the Deck. Additionally the hotel has 4 red clay tennis courts, grounds consisting of games such as croquet and petanque as well as outdoor firepits and fountains.  The perfect desert escape!  4200 East Palm Canyon Drive, Palm Springs, CA 92264. (760) 770-5000, www.theparkerpalmsprings.com.

MEDIA CONTACTS: 
Steven Wilson / Lauren Peteroy
B|W|R Public Relations
212-901-3920
steven.wilson@bwr-pr.com / lauren.peteroy@bwr-pr.com

David Lee
Palm Springs International Film Society
760-322-2930
david@psfilmfest.org

(Source: http://www.psfilmfest.org)

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